general
General information
Hotel Moseralm KG d. Eisath GmbH has drawn up these Internet data protection guidelines with the intention of approaching visitors to the website as their trustworthy partner, who respects and guarantees your personal right to confidentiality.
Within the meaning of GDPR 2016/679 Georg Eisath is the holder of the right to administration and processing of the personal data, which may be collected on this website. The rights holder administrates or processes these personal data, which may be collected on the website (www.moseralm.com), under the conditions set out below.
Type of data collection and purpose of processing
Hotel Moseralm KG d. Eisath GmbH processes solely those data, which the visitor to the website has provided of his own free will. We collect and store personal data solely for the facilitation and realisation of guest booking; the successful execution of the guest’s stay; to coordinate the hotel stay according to the wishes and interests of the guest; to ensure the provision of future hotel services which correspond with the interests of the guest; for marketing purposes as pertaining to hotel performance and the improvement of this performance. It is not possible to navigate on the website without providing personal data and information. Each visitor is free to make personal data available on a restricted basis, in order to benefit from only specified services. We collect and store personal data solely for the services described in the information we provide.
Visitors to the website may transfer their data:
•to subscribe to our newsletter
•to register for events
•to send their CV
•to obtain information on services or products, offers, room availability, quotations
•to book stays and holidays
•to purchase services, products or vouchers
Transfer to third parties
Personal data are not transferred to other companies. In addition, the personal information will be passed, if that provide legal regulations or judicial authority or other bodies and institutions require it and to contracted service providers who supply cloud-based software and data handling solutions to the hotel. These providers operate with the sole purpose of processing and analysing guest data for the aforementioned purposes.
It is not the intention of Hotel Moseralm KG d. Eisath GmbH to collect sensitive or judicially relevant personal data on its website.
Sensitive data within the meaning of Article 4 GDPR 2016/679 are personal details concerning sex, ethnic origin, religious, philosophical or other views, political opinions, membership of political parties, unions, associations or organisations with a religious, philosophical or trade union background and details on health or sexual orientation. Within the meaning of Article 4 GDPR 2016/679 judicially relevant data are those personal details, which may lead to inferences that the data subject is subject to measures based on Article 3 (1) from a) to o) and from r) to u) of the D.P.R. No. 313 of 14 November 2002 on the criminal record, the register of Administrative Offences in consequence of criminal offences or associated legal proceedings or to the data subject being the accused or suspect within the meaning of Articles 60 and 61 of the Code of Criminal Procedure. We recommend that you do not supply such information to our website. Should this be unavoidable (for example in the case of classification of groups of protected persons, in the provision of a curriculum vitae for employment purposes, in response to an offer of employment or as an expression of interest in an appointment with our company), we request that you send to us by post the specific declaration available in the "Despatch of Curriculum Vitae" section of this website. In this we request you to give your written consent to the processing of the aforementioned sensitive personal data.
Involvement of third party services and contents and data transfer to third countries
•Google Analytics, Google-IP-Locator, Google Maps, Google Maps Distance Api, Google reCAPTCHA
Proprietor: Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA
•YouTube-Contents
Proprietor: Google Inc., Amphitheatre Parkway, Mountain View, CA 94043, USA
•Facebook social network
Proprietor: Facebook Inc., Menlo Park, California, USA
•Google Plus social network
Proprietor: Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA
•Instagram social network
Proprietor: Facebook Inc., Menlo Park, California, USA
•Twitter social network
Proprietor: Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Irland
•Vimeo
Proprietor: Vimeo Inc., 555 West 18th Street, New York, New York 10011
•Hotjar
Proprietor: Hotjar Ltd, Level 2, St Julian’s Business Centre, 3, Elia Zammit Street, St Julian’s STJ 1000, Malta
Additional external content can be loaded via widgets and iframes. To get access to complete list, an e-mail must be sent to .
Links to third party Internet sites
We advise you that the website, www.moseralm.com contains links to other websites, which are not managed within the meaning of the foregoing data protection directives.
Retention and erasure of the data
The information and personal data collected on this website, including those provided voluntarily by the visitor for the receipt of information material or other consignments when he writes to the addresses given in the Contact Request, „Newsletter“, „Jobs“ and „Enquiry/Online Booking“, are retained solely for the purposes of providing the desired service and only for the period of time absolutely necessary to fulfil this purpose. Once the service has been provided, in accordance with the data protection guidelines of Hotel Moseralm KG d. Eisath GmbH, the data are erased, subject to requirements from governmental agencies or legal retention requirements.
Exercise of your rights
In accordance with Article 15 GDPR 2016/679 the data subject has the right at any time to receive information on his personal data collected on this website; he may have them rectified, updated or erased or he may assert other rights accorded to him by law. For this purpose it is necessary to contact the controller of the data processing or the processor by e-mail at .
Data Security
All the technical and organisational security measures required to protect the personal data from loss and abuse are taken by Hotel Moseralm KG d. Eisath GmbH. Hotel Moseralm KG d. Eisath GmbH protects your personal data by means of internationally recognised standards, which make the following impossible:
•unauthorised access
•unauthorised use and dissemination
•unauthorised amendment
•loss and inadvertent or unlawful destruction of data
Cookies/advertisements
Cookies are small text files, which are deposited in your computer, if you visit certain websites. This website, including its sub-domains, uses cookies; the consent of the user is always requested, where this is expressly required by law or other applicable provisions. The use of cookies facilitates navigation on the website and allows the information transmitted to the user to be personalised. In addition, systems are used for security and statistical purposes to collect information on the user, such as his IP address, the browser and operating system used and/or the websites visited by a user. Cookies will not damage your computer, tablet or Smartphone.
The cookies generated by www.moseralm.com contain no personal data, which could be used to identify the user; they contain only encrypted data.
Specific use of personal data
In the following you will find specific notes on how specified sections of this website function:
•Contact Request section
The Contact Request section on this website offers the opportunity to make enquires about rooms, availability, offers, participation in events and courses. If you decide to send us your personal data, these data shall be processed exclusively for the purposes referred to above by persons specifically authorised so to do and in accordance with the routine in-house management procedures.
•Enquiry/Online booking area
The Enquiry/Online booking area on this website offers the opportunity to obtain information on offers and availability of stays and holidays and to book or purchase holidays/stays or other services from us (e.g. wellness). If you decide to send us your personal data, these data shall be processed exclusively for the purposes referred to above by persons specifically authorised so to do and in accordance with the routine in-house management procedures.
•Section Newsletter
If the visitor to our website would like to receive our newsletter, he must enter his personal data in the appropriate form in the Register for Newsletter section. The data collected serve for the despatch of the newsletter within the meaning of the declaration in the footnote to the form.
•Jobs section
The Jobs section on this website offers the opportunity to express interest in employment in our company and/or to respond to a job advertisement for vacant or newly-created posts. If you decide to send us your personal data, these data shall be processed exclusively for the purposes referred to above by persons specifically authorised so to do and in accordance with the routine in-house management procedures.
Under-age visitors (16 years)
The Hotel Moseralm KG d. Eisath GmbH website, which is regulated by the foregoing data protection provisions, is not intended for the use of minors. We are aware of the necessity for protecting data, which concern minors, in particular in the online environment. Therefore we do not collect and store, except inadvertently, any data from under-age visitors.
ADDITIVE+ LANDINGPAGE - Online Marketing and Landing Pages
Beside our website we do also operate optimized landing pages for means of hotel online marketing. To process your request, reservation, order, activation, registration or the transmission of other contact forms on our website as well as to save and store your data we use cloud services, CRM systems and software provided by ADDITIVE Srl, 39011 Lana (BZ), Italy (“ADDITIVE”), our partner in the field of hotel digital marketing. The adequate level of data protection is based on data processing agreements with the respective company.
Our landing pages use Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics enables website operators to analyse the user behavior of the visitors. The information about the user behavior is transmitted to and stored by Google on its servers.
Your IP address is collected but immediately anonymised (for example by deleting the last 8 bits). As a result the geolocation data is less accurate.
You can prevent the data collection connected to your use of our online services through cookies and the processing of this data by Google, by installing the browser-plugin available at the following link:
https://chrome.google.com/webstore/detail/google-analytics-opt-out/fllaojicojecljbmefodhfapmkghcbnh
ADDITIVE has an insight into data gathered through Google Analytics. This data will be used only to analyse the use of our websites and to evaluate our marketing and distribution strategies.
Our website and landing pages also use functions provided by ADDITIVE for the multi-channel monitoring of the use of our websites as well as marketing and distribution strategies like landing pages, newsletter and social media presence. Information about your visits and submitted forms on our websites are also transmitted to ADDITIVE in order to evaluate and optimize our marketing and sales measures.
The data processing takes place in accordance with the requirements of art. 6 para. 1 lit f (legitimate interests) of the GDPR.
Our objective in accordance with the GDPR (legitimate interests) is the improvement of our products and services and our web presence through the analysis of the use of our website as well as marketing and distribution strategies.
Our website and our landing pages also use remarketing functions provided by Google Inc. (“Google”) and by Meta Platforms Inc. (“Meta”). Therefore, Meta and Google will know that you have visited our website. This way visitors of our website and of our landing pages will find ads adapted to their interests on Google’s advertising platforms and on the social media platforms Facebook and Instagram.
The data processing takes place in accordance with the requirements of art. 6 para. 1 lit a (consent) of the GDPR.
When you visit our landing pages a banner will inform you about the use of cookies for remarketing functions. If you continue using the website or click on the respective button you consent to the use of cookies. You can deny your consent anytime, by visiting the page containing the cookie information and denying the use in the banner that will be displayed.
ADDITIVE+ MARKETING AUTOMATION - Direct Marketing
In order to increase customer loyalty and to sell our services and additional services we use hotel online marketing software provided by ADDITIVE Srl, 39011 Lana (BZ), Italy (“ADDITIVE”) within the field of hotel marketing automation.
Therefore your data, which we gather and process in connection with your request, reservation, order, activation, registration or the transmission of other contact forms on our website, will be analysed and used to provide you with automatically generated offers for our services and additional services. Through the use of these services and systems your data will be processed and stored, at least in part, also outside of the EU or the EEC. The adequate level of data protection is based on data processing agreements.
You can deny the use of your data for this purpose anytime by clicking on the “unsubscribe” link in the respective message.
The data processing takes place in accordance with the requirements of art. 6 para. 1 lit f (legitimate interests) of the GDPR.
Our objective in accordance with the GDPR (legitimate interests) is the prevention of competitive disadvantages, the increase in brand awareness and the maximisation of our economic success through an optimal use of the acquired contacts.
ADDITIVE+ VOUCHERS
On our website you have the possibility to buy vouchers by using the integrated voucher software. To process your purchase and to save and store your data we use software provided by ADDITIVE Srl, 39011 Lana (BZ), Italy (“ADDITIVE”) in the context of voucher marketing. Through the use of these services and systems your data will be processed and stored in the EU.
The data you provide is required to fulfil the contract or to carry out pre-contractual measures. Without this data we cannot conclude a contract with you. The data will not be transferred to an outside third party, except for your credit card data which will be transferred to the payment provider and to our tax accountant to fulfil our tax obligations.
The data processing takes place in accordance with the requirements of art. 6 para. 1 lit a (consent) and/or lit b (processing necessary for the performance of a contract) of the GDPR.
SUEDTIROL GUEST PASS
- Purpose
The personal data provided will be transmitted to the single coordinating body of the Guest Pass in order to enable the creation and use of the Guest Pass and to provide the associated services.
- Recipient
In connection with the issue of the Guest Pass, your data will be transmitted to the Mobilitätskonsortium, VAT Nr. 02735170215, which acts as the cardholder and unified coordinating body and assumes the role of autonomous data controller in processing the transferred data. For further information regarding the processing to which the data will be subjected, you can send an email to privacy@moko.bz.it.
- Legal basis
The legal basis for processing is Art. 6 (1) (b) of the GDPR.
Hotel Moseralm KG d. Eisath GmbH has drawn up these Internet data protection guidelines with the intention of approaching visitors to the website as their trustworthy partner, who respects and guarantees your personal right to confidentiality.
Within the meaning of GDPR 2016/679 Georg Eisath is the holder of the right to administration and processing of the personal data, which may be collected on this website. The rights holder administrates or processes these personal data, which may be collected on the website (www.moseralm.com), under the conditions set out below.
Type of data collection and purpose of processing
Hotel Moseralm KG d. Eisath GmbH processes solely those data, which the visitor to the website has provided of his own free will. We collect and store personal data solely for the facilitation and realisation of guest booking; the successful execution of the guest’s stay; to coordinate the hotel stay according to the wishes and interests of the guest; to ensure the provision of future hotel services which correspond with the interests of the guest; for marketing purposes as pertaining to hotel performance and the improvement of this performance. It is not possible to navigate on the website without providing personal data and information. Each visitor is free to make personal data available on a restricted basis, in order to benefit from only specified services. We collect and store personal data solely for the services described in the information we provide.
Visitors to the website may transfer their data:
•to subscribe to our newsletter
•to register for events
•to send their CV
•to obtain information on services or products, offers, room availability, quotations
•to book stays and holidays
•to purchase services, products or vouchers
Transfer to third parties
Personal data are not transferred to other companies. In addition, the personal information will be passed, if that provide legal regulations or judicial authority or other bodies and institutions require it and to contracted service providers who supply cloud-based software and data handling solutions to the hotel. These providers operate with the sole purpose of processing and analysing guest data for the aforementioned purposes.
It is not the intention of Hotel Moseralm KG d. Eisath GmbH to collect sensitive or judicially relevant personal data on its website.
Sensitive data within the meaning of Article 4 GDPR 2016/679 are personal details concerning sex, ethnic origin, religious, philosophical or other views, political opinions, membership of political parties, unions, associations or organisations with a religious, philosophical or trade union background and details on health or sexual orientation. Within the meaning of Article 4 GDPR 2016/679 judicially relevant data are those personal details, which may lead to inferences that the data subject is subject to measures based on Article 3 (1) from a) to o) and from r) to u) of the D.P.R. No. 313 of 14 November 2002 on the criminal record, the register of Administrative Offences in consequence of criminal offences or associated legal proceedings or to the data subject being the accused or suspect within the meaning of Articles 60 and 61 of the Code of Criminal Procedure. We recommend that you do not supply such information to our website. Should this be unavoidable (for example in the case of classification of groups of protected persons, in the provision of a curriculum vitae for employment purposes, in response to an offer of employment or as an expression of interest in an appointment with our company), we request that you send to us by post the specific declaration available in the "Despatch of Curriculum Vitae" section of this website. In this we request you to give your written consent to the processing of the aforementioned sensitive personal data.
Involvement of third party services and contents and data transfer to third countries
•Google Analytics, Google-IP-Locator, Google Maps, Google Maps Distance Api, Google reCAPTCHA
Proprietor: Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA
•YouTube-Contents
Proprietor: Google Inc., Amphitheatre Parkway, Mountain View, CA 94043, USA
•Facebook social network
Proprietor: Facebook Inc., Menlo Park, California, USA
•Google Plus social network
Proprietor: Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA
•Instagram social network
Proprietor: Facebook Inc., Menlo Park, California, USA
•Twitter social network
Proprietor: Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Irland
•Vimeo
Proprietor: Vimeo Inc., 555 West 18th Street, New York, New York 10011
•Hotjar
Proprietor: Hotjar Ltd, Level 2, St Julian’s Business Centre, 3, Elia Zammit Street, St Julian’s STJ 1000, Malta
Additional external content can be loaded via widgets and iframes. To get access to complete list, an e-mail must be sent to .
Links to third party Internet sites
We advise you that the website, www.moseralm.com contains links to other websites, which are not managed within the meaning of the foregoing data protection directives.
Retention and erasure of the data
The information and personal data collected on this website, including those provided voluntarily by the visitor for the receipt of information material or other consignments when he writes to the addresses given in the Contact Request, „Newsletter“, „Jobs“ and „Enquiry/Online Booking“, are retained solely for the purposes of providing the desired service and only for the period of time absolutely necessary to fulfil this purpose. Once the service has been provided, in accordance with the data protection guidelines of Hotel Moseralm KG d. Eisath GmbH, the data are erased, subject to requirements from governmental agencies or legal retention requirements.
Exercise of your rights
In accordance with Article 15 GDPR 2016/679 the data subject has the right at any time to receive information on his personal data collected on this website; he may have them rectified, updated or erased or he may assert other rights accorded to him by law. For this purpose it is necessary to contact the controller of the data processing or the processor by e-mail at .
Data Security
All the technical and organisational security measures required to protect the personal data from loss and abuse are taken by Hotel Moseralm KG d. Eisath GmbH. Hotel Moseralm KG d. Eisath GmbH protects your personal data by means of internationally recognised standards, which make the following impossible:
•unauthorised access
•unauthorised use and dissemination
•unauthorised amendment
•loss and inadvertent or unlawful destruction of data
Cookies/advertisements
Cookies are small text files, which are deposited in your computer, if you visit certain websites. This website, including its sub-domains, uses cookies; the consent of the user is always requested, where this is expressly required by law or other applicable provisions. The use of cookies facilitates navigation on the website and allows the information transmitted to the user to be personalised. In addition, systems are used for security and statistical purposes to collect information on the user, such as his IP address, the browser and operating system used and/or the websites visited by a user. Cookies will not damage your computer, tablet or Smartphone.
The cookies generated by www.moseralm.com contain no personal data, which could be used to identify the user; they contain only encrypted data.
Specific use of personal data
In the following you will find specific notes on how specified sections of this website function:
•Contact Request section
The Contact Request section on this website offers the opportunity to make enquires about rooms, availability, offers, participation in events and courses. If you decide to send us your personal data, these data shall be processed exclusively for the purposes referred to above by persons specifically authorised so to do and in accordance with the routine in-house management procedures.
•Enquiry/Online booking area
The Enquiry/Online booking area on this website offers the opportunity to obtain information on offers and availability of stays and holidays and to book or purchase holidays/stays or other services from us (e.g. wellness). If you decide to send us your personal data, these data shall be processed exclusively for the purposes referred to above by persons specifically authorised so to do and in accordance with the routine in-house management procedures.
•Section Newsletter
If the visitor to our website would like to receive our newsletter, he must enter his personal data in the appropriate form in the Register for Newsletter section. The data collected serve for the despatch of the newsletter within the meaning of the declaration in the footnote to the form.
•Jobs section
The Jobs section on this website offers the opportunity to express interest in employment in our company and/or to respond to a job advertisement for vacant or newly-created posts. If you decide to send us your personal data, these data shall be processed exclusively for the purposes referred to above by persons specifically authorised so to do and in accordance with the routine in-house management procedures.
Under-age visitors (16 years)
The Hotel Moseralm KG d. Eisath GmbH website, which is regulated by the foregoing data protection provisions, is not intended for the use of minors. We are aware of the necessity for protecting data, which concern minors, in particular in the online environment. Therefore we do not collect and store, except inadvertently, any data from under-age visitors.
ADDITIVE+ LANDINGPAGE - Online Marketing and Landing Pages
Beside our website we do also operate optimized landing pages for means of hotel online marketing. To process your request, reservation, order, activation, registration or the transmission of other contact forms on our website as well as to save and store your data we use cloud services, CRM systems and software provided by ADDITIVE Srl, 39011 Lana (BZ), Italy (“ADDITIVE”), our partner in the field of hotel digital marketing. The adequate level of data protection is based on data processing agreements with the respective company.
Our landing pages use Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics enables website operators to analyse the user behavior of the visitors. The information about the user behavior is transmitted to and stored by Google on its servers.
Your IP address is collected but immediately anonymised (for example by deleting the last 8 bits). As a result the geolocation data is less accurate.
You can prevent the data collection connected to your use of our online services through cookies and the processing of this data by Google, by installing the browser-plugin available at the following link:
https://chrome.google.com/webstore/detail/google-analytics-opt-out/fllaojicojecljbmefodhfapmkghcbnh
ADDITIVE has an insight into data gathered through Google Analytics. This data will be used only to analyse the use of our websites and to evaluate our marketing and distribution strategies.
Our website and landing pages also use functions provided by ADDITIVE for the multi-channel monitoring of the use of our websites as well as marketing and distribution strategies like landing pages, newsletter and social media presence. Information about your visits and submitted forms on our websites are also transmitted to ADDITIVE in order to evaluate and optimize our marketing and sales measures.
The data processing takes place in accordance with the requirements of art. 6 para. 1 lit f (legitimate interests) of the GDPR.
Our objective in accordance with the GDPR (legitimate interests) is the improvement of our products and services and our web presence through the analysis of the use of our website as well as marketing and distribution strategies.
Our website and our landing pages also use remarketing functions provided by Google Inc. (“Google”) and by Meta Platforms Inc. (“Meta”). Therefore, Meta and Google will know that you have visited our website. This way visitors of our website and of our landing pages will find ads adapted to their interests on Google’s advertising platforms and on the social media platforms Facebook and Instagram.
The data processing takes place in accordance with the requirements of art. 6 para. 1 lit a (consent) of the GDPR.
When you visit our landing pages a banner will inform you about the use of cookies for remarketing functions. If you continue using the website or click on the respective button you consent to the use of cookies. You can deny your consent anytime, by visiting the page containing the cookie information and denying the use in the banner that will be displayed.
ADDITIVE+ MARKETING AUTOMATION - Direct Marketing
In order to increase customer loyalty and to sell our services and additional services we use hotel online marketing software provided by ADDITIVE Srl, 39011 Lana (BZ), Italy (“ADDITIVE”) within the field of hotel marketing automation.
Therefore your data, which we gather and process in connection with your request, reservation, order, activation, registration or the transmission of other contact forms on our website, will be analysed and used to provide you with automatically generated offers for our services and additional services. Through the use of these services and systems your data will be processed and stored, at least in part, also outside of the EU or the EEC. The adequate level of data protection is based on data processing agreements.
You can deny the use of your data for this purpose anytime by clicking on the “unsubscribe” link in the respective message.
The data processing takes place in accordance with the requirements of art. 6 para. 1 lit f (legitimate interests) of the GDPR.
Our objective in accordance with the GDPR (legitimate interests) is the prevention of competitive disadvantages, the increase in brand awareness and the maximisation of our economic success through an optimal use of the acquired contacts.
ADDITIVE+ VOUCHERS
On our website you have the possibility to buy vouchers by using the integrated voucher software. To process your purchase and to save and store your data we use software provided by ADDITIVE Srl, 39011 Lana (BZ), Italy (“ADDITIVE”) in the context of voucher marketing. Through the use of these services and systems your data will be processed and stored in the EU.
The data you provide is required to fulfil the contract or to carry out pre-contractual measures. Without this data we cannot conclude a contract with you. The data will not be transferred to an outside third party, except for your credit card data which will be transferred to the payment provider and to our tax accountant to fulfil our tax obligations.
The data processing takes place in accordance with the requirements of art. 6 para. 1 lit a (consent) and/or lit b (processing necessary for the performance of a contract) of the GDPR.
SUEDTIROL GUEST PASS
- Purpose
The personal data provided will be transmitted to the single coordinating body of the Guest Pass in order to enable the creation and use of the Guest Pass and to provide the associated services.
- Recipient
In connection with the issue of the Guest Pass, your data will be transmitted to the Mobilitätskonsortium, VAT Nr. 02735170215, which acts as the cardholder and unified coordinating body and assumes the role of autonomous data controller in processing the transferred data. For further information regarding the processing to which the data will be subjected, you can send an email to privacy@moko.bz.it.
- Legal basis
The legal basis for processing is Art. 6 (1) (b) of the GDPR.